Pete Eats
Food & Drink Blog
CONTEXT
Pete Eats is a highly successful Southeast Asian food blogger with a massive following on TikTok and Instagram. Pete needed a website that could not only host his blog but also monetize his content and sell merchandise, while providing a seamless experience for his mobile-heavy audience.
Client Goals & Design Logic
A visually engaging, mobile-optimized site that drives revenue through ad monetization and merchandise sales.
Our collaboration began with the creation of a landing page to drive traffic from Pete’s social platforms to his new book and merchandise sales, streamlining his high traffic channels. We then built out a modern and charming ecommerce site that integrated his blog with Amazon affiliate marketing and AdSense monetization. The design was light and airy, using script fonts and fun food icons to reflect Pete’s personality while keeping the site user-friendly.
In a subsequent redesign, we focused on optimizing the site’s mobile responsiveness, ensuring that the majority of Pete’s audience had a seamless experience on their devices. We also troubleshooted his Google AdSense connection to maximize his ad revenue.
OUTCOME
The result is a visually engaging and functional website that effectively monetizes Pete Eats’ content and merchandise. With a mobile-optimized design and seamless AdSense integration, Pete has successfully launched his cookbook with immediate sales and continues to earn consistent ad revenue through his blog.
client Luv
“Marya is amazing to work with!”
Marya is amazing to work with! She is always there when you need her and her professionalism is superb and it is like working with a friend. I appreciated her navigating me through the process and being patient. She is great!
— Peter D.