Luke Lamp Co
Luke Lamp Co, creators of statement lighting for uncommon spaces, needed a better way to manage and present their extensive product variants. We helped them develop an organized system that simplifies the client experience, making it easier for potential customers to understand and explore their offerings.
Client Goals & Design Logic
The main challenge we addressed was how to organize multiple products that had multiple variants for each. This resulted in over hundreds of products possible. With the way their site is currently set up, it’s challenging for a client to discern just how many products they have and what the differences are at an immediate glance.
Products are separated by product type and within each page, is a long list of the different collections. The challenge is, if a user doesn’t scroll all the way through, they’ll miss out on additional collections.
So we reimagined what it would be like to teach clients what products they have, and the different main elements each product has. This way they can be easily guided to learn more and get in touch.
Key Highlights
Task Project | Ecommerce | Custom Code
Current product page
Product education page template
Results
Yangu Web Studio helped develop a template/framework for a product education page the Luke Lamp Co team can implement for their product collections. Ultimately improving the customer experience on the site.
